Understand of bigger picture online objectives and ensure all activity supports wider online objectives e.g. best practice back link building, keyword utilization etc
Responsibility for hands on interaction within social media sites such as facebook, twitter etc
Writes and posts content online; maintains company Web pages and blog(s).
Contributes to/updates the company’s social sites like Facebook and Twitter.
Helps plan and implement social marketing campaigns for specific marketing goals.
Monitors social media outlets and responds on topics related to company/industry.
Keeps up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends.
On-page and Off-Page Google Adwords