Job Description:

Responsibilites:

• Responsibilities for SEO/SMO Specialist • Develop optimization strategies that increase the business search engine results rankings • Research SEO keywords to use throughout business website and marketing materials • Set measurable goals that demonstrate improvement in marketing efforts • Monitor daily performance metrics to understand SEO & SMO strategy performance • Write compelling and high-quality website content, including blog posts and page descriptions • Update content and website links for maximum optimization and search engine rankings • Expert knowledge of all leading social media sites, including their algorithms.

Requirements:

• Qualifications for SEO/SMO Specialist • One to three years of experience in successfully developing and executing SEO campaigns. • Understanding of search engine algorithms and ranking methods. • Experience with SEO industry programs, such as Google Analytics or Adobe Analytics. • Knowledge of keyword research and data mining tools. • Able to complete competitive analysis of other business within the industry. • Excellent written and verbal communication skills. • Experience with other aspects of marketing, such as customer growth and promotion, is a plus.