Conduct keyword research and analysis to identify new opportunities and improve existing search engine rankings
Develop and execute digital marketing campaigns across multiple channels, including social media and paid advertising
Optimize website content, including meta tags, images, and page titles
Monitor and analyze website traffic and search engine rankings using analytics tools
Collaborate with content creators to ensure that all website content is optimized for search engines
Stay up-to-date with the latest trends and best practices in SEO and digital marketing
Requirements:
Requirements:
Proven experience as an SEO and Digital Marketing Specialist or similar role
Strong knowledge of search engine algorithms, digital marketing channels, and best practices
Experience with SEO tools such as Google Analytics, Ahrefs, and SEMrush, as well as email marketing platforms, social media management tools, and paid advertising platforms
Strong analytical skills and attention to detail