Job Description:

We are seeking a dynamic PPC Specialist to join our marketing team. The ideal candidate will be responsible for developing and managing effective PPC campaigns, conducting keyword research, and analyzing performance metrics to optimize strategies. With a keen eye for detail and a passion for staying ahead in digital advertising trends, the PPC Specialist will contribute to our overall marketing success through data-driven decision-making and continuous campaign refinement.

Responsibilites:

• 1. You are self driven, curious, with great energy and the ability to work in a fast-paced, dynamic environment
  2. Minimum of 2-3 years of proven experience in PPC.
  3. Required to work with an open-mind and flexibility
  4 Should be a good team player and have mature mindset
  5. Make sure to have good hold on skills listed in Required Skills section above.

Requirements:

• 1. Strong Expertise in Paid Campaigns - Google, Meta, LinkedIn - (Must know how to set, run and optimize the ad campaigns bringing in the desired results (lead gen, sales, traffic, performance max etc.)
  2. Conduct thorough keyword research and leverage strong copywriting skills to create compelling ad copies, driving clicks and conversions.
  3. Possess an analytical mindset, interpreting data and deriving actionable insights from performance metrics. Utilize tools like Google Analytics for comprehensive campaign tracking.
  4. Design and implement A/B testing strategies to optimize ad creatives, landing pages, and overall campaign elements for enhanced performance.
  5. Proficiently manage PPC budgets, allocating resources based on performance goals. Apply Conversion Rate Optimization (CRO) principles to boost landing page and website performance.
  6. Conduct competitive analy